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Abyss by Abby was founded in 1999 on the opening of Abby’s first store. Abby was very passionate about her first stores design and ensured that each boutique was designed with a youthful vibe to reflect the unique personality of the brand. She launched her Abyss by Abby range in 2009 – designing show stopping gowns for girls who want to be the centre of attention.
The Abyss name became the dress you wear when you want to turn heads and fashionistas everywhere embraced the new and exciting label.
The Abyss Collection highlights the beauty of the female silhouette through flattering fits whilst portraying empowerment and an edgy take on fashion. The modern fashion forward woman loves sophistication and sexy in the same look – making Abyss by Abby the perfect choice for your next event.